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The Obamas Sign Deal To Produce Films And Series for Netflix

The Obamas Sign Deal To Produce Films And Series for Netflix

Former President Barack Obama formally announced on Monday, a multiyear production deal with Netflix in which he and the former first lady, Michelle Obama, will produce television shows and films for the streaming service.

The Obamas say they hope “to promote greater empathy and understanding between peoples, and help them share their stories with the entire world.”

The deal will give Mr. Obama an international television platform during his post-presidency, allowing him to reach millions of people in the United States and internationally. The couple has created “Higher Ground Productions,” a company to produce content for Netflix, the streaming service announced.

Instead, a statement from Netflix said the Obamas will produce “scripted series, unscripted series, docu-series, documentaries and features” that highlight issues and themes the president pursued during his eight years in office.

“One of the simple joys of our time in public service was getting to meet so many fascinating people from all walks of life, and to help them share their experiences with a wider audience,” Mr. Obama said in a statement. “That’s why Michelle and I are so excited to partner with Netflix — we hope to cultivate and curate the talented, inspiring, creative voices who are able to promote greater empathy and understanding between peoples, and help them share their stories with the entire world.”

Ted Sarandos, the chief content officer for Netflix, said the deal will benefit the service’s audience.

“Barack and Michelle Obama are among the world’s most respected and highly recognized public figures and are uniquely positioned to discover and highlight stories of people who make a difference in their communities and strive to change the world for the better,” he said. “We are incredibly proud they have chosen to make Netflix the home for their formidable storytelling abilities.”

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May 23rd, 2018

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